Pro Staffing
An ecommerce brand specializing in social-media driven crafting projects and independent new-age crafting entrepreneurs.
-
3 Developers, 1 Designer, 1 Marketing Specialist
-
Graphic Designer, Illustrator, Wireframe Designer, Wordpress Developer, Frontend Developer
-
Wordpress, Custom theme development, PHP, ACF, HTML/CSS, JQuery, Illustrator, Photoshop
A Tech site focusing on the human element.
The Client
A technology staffing company, Pro Staffing wanted a brochure site that focused on the human element of recruiting. Relationships are the center of Staffing, so it was important to bring that to the foreground, with a slight nod to technology.
The User
The primary end user for this site are HR representatives, recruiters, and small to mid-sized businesses looking for a tech professional for either temporary or permanent placement. Headhunters are understood as a negative thing for small to mid-sized businesses, as they typically care little about the real people involved. The site needed to tell the user that they care about fostering relationships between professionals.
The Opportunity
*
*
Create a look and feel that speaks to person-to-person business, something that is often overlooked in the tech world.
Create a brochure site that instills trust in the client. They are not headhunters.
Create a recruiting tool called EZ Req that helps users and recruiters quickly determine what resource they are looking for.
*
The result & impact
Logo
The name has changed since, but the logo speaks to tech, the parent company Provato, and the gold standard of Tech meets Real Recruiting.
Fonts and Colors
Professional and timeless, yet easy and inviting.
Interactive EZ Req tool
Short questionnaire that helps educate and determine the type of hire that the user is looking for, and automatically sends their full questionnaire to a recruiter.
